5 Insider Secrets You Didn't Know About the Pet Supplies Wholesale Market
Domestic Sales Volume is Actually Very Small
One insider secret is that the sales volume for domestic markets is actually quite small. Not only is the sales volume low, but most buyers also have minimal expectations regarding product quality. As a result, both large and small factories can manufacture these products. In fact, about 80% of factories rely mainly on foreign trade exports. The profit margins from foreign trade used to be very good, with minimal after-sales service—just ship the products and get paid. Most importantly, foreign markets have strong purchasing power and are less sensitive to product prices.
Around 70-80% of Pet Products Are Imitations of Western and Japanese/Korean Designs
Many foreign trade companies need to design products based on local tastes when exporting to Western countries. In addition, countries like Japan and South Korea have completely different aesthetic preferences compared to Western countries. Western designs tend to be simple and elegant, while Asians prefer products with more colors and a cuter design.
Profit Margins in the Pet Supplies Industry
The profit margin for pet supplies is generally higher than that of daily consumer goods. However, the market scale for pet supplies is smaller, so the proportion of marketing costs to sales is higher. In recent years, due to special circumstances, foreign trade has been difficult to execute, and domestic sales have become extremely competitive. After the market opened up, foreign trade faced the same issues of competition from the same group of businesses. Therefore, since 2022, the overall profit in the pet supplies industry has been declining.
What Types of Products Are the Most Profitable?
From a profit perspective, any product that requires manual assembly abroad will benefit from the advantage of cheaper labor costs in China. This labor cost difference allows manufacturers to offer more competitive prices, resulting in higher profits. Products like luggage and combs are among the most profitable in this category.
Current Situation of the Pet Supplies Wholesale Market
The offline market is becoming increasingly difficult to navigate, and most domestic trade happens through platforms like 1688 to attract customers. For international markets, platforms like AliExpress and Amazon are used for sales. As the pet industry becomes more market-oriented, the wholesale pet supplies market is undergoing significant changes. What do you think the future holds for this market?
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